With the creation of graphical content on the Forum website, and alternatively printed documents, it was necessary to guide users with consistent visuals associated with the Forum brand. Used by internal staff, but also sent to any outsourced creative agencies, this guide has helped unify the visual aspect across different platforms and shareable products.
Meme design for different social media platforms have been in wide-spread use. This includes different display screens at the main summits organised by the Forum.